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Kudos to Shop.org for addressing a growing concern from its members. This year’s Shop.org Annual Summit will feature one-on-one sessions, by appointment only, with leading industry specialists. It’s a welcome step in the right direction. The topics are relevant, and speakers are all highly qualified. In today’s email announcement, the Doctor Is In Clinics are described as something “better than peer networking.” I wouldn’t say it’s better than networking — but it is certainly better than JUST networking. Now if Shop.org would only add a session for some ecommerce platform consultant to cover “Evaluating and Selecting Ecommerce Technology.”

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